Marriott Bonvoy Boundless Mock Campaign Proposal.

This was a semester-long team project for Journalism 345 at the University of Wisconsin-Madison. I took lead as the creative director and designed the entirety of the 149-page campaign book as well as each slide of our presentation. My responsibilities also included designing the creative mock-ups for our campaign plan found below. Our presentation and full campaign book with all the details can be viewed from the button on the right.